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Kimberlee French

Industry News & Trends

Are Your Client Barcodes Ticking Timebombs?

Up until recently, it was common practice for sellers to purchase cheap second-hand barcodes from third-party sites. Despite guidelines to the contrary, it was never enforced, and the allure of a low-cost one-off fee proved too strong for many sellers, particularly during the start-up phase. 

Posted on 
Nov 7, 2022
  by
Kimberlee French
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Amazon Business Strategy

How To Get The Most Out Of Amazon Seller Central

Amazon Seller Central is a powerful tool, but it can be tough to figure out how to use it to its fullest potential. Our guide will show you everything you need to know.

Posted on 
Jun 22, 2022
  by
Kimberlee French
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Industry News & Trends

ZonGuru vs. SellerApp

In this review, we perform a side-by-side comparison of each software. We promise to try our best to use only informed, data-driven talking points with clear objectives.

Posted on 
Mar 29, 2021
  by
Kimberlee French
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Industry News & Trends

ZonGuru vs Sellics: Head-To-Head Software Comparison

Which platform takes the title of BEST all-in-on Amazon seller software? Which FBA seller toolset delivers the most value? To answer these questions once and for all, we decided to take a no-nonsense look at the strengths and weaknesses of ZonGuru and Sellics in a head-to-head comparison. Before you part with your hard-earned cash be sure to educate yourself on which software delivers the goods!

Posted on 
Feb 25, 2021
  by
Kimberlee French
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Industry News & Trends

ZonGuru vs Jungle Scout: A Head-to-Head Software Comparison

Jungle Scout’s one of the biggest names in the FBA market. Does it provide your business with the most value for your money, though? Well, we decided to find that out once and for all with an in-depth, head-to-head comparison of each platform! An FBA toolset is a big investment. We’re here to make sure you have all the facts.

Posted on 
Jan 27, 2021
  by
Kimberlee French
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Industry News & Trends

ZonGuru vs Helium 10: Head-To-Head Software Comparison

Which platform takes the title of BEST all-in-on Amazon seller software? Which FBA seller toolset delivers the most value? To answer these questions once and for all, we decided to take a no-nonsense look at the strengths and weaknesses of ZonGuru and Helium 10 in an industry first, head-to-head comparison. Before you part with your hard-earned cash be sure to educate yourself on which software delivers the goods!

Posted on 
Jan 13, 2021
  by
Kimberlee French
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Business Management & PPC

Amazon FBA Case Study: How To Scale A Flatlined Listing

Has your Amazon FBA product flatlined? Do you want to know how to bring a flatlined listing from $0 sales back to life? Our in house experts recently resuscitated a flatlined Amazon product using the latest listing optimization techniques and PPC strategies. Our experts Jon Tilley (CEO ZonGuru) and Stefan Ratchev (CTO ZonGuru) spearheaded the Amazon FBA case study challenge, and we documented the entire process for your education and benefit.

Posted on 
Dec 2, 2020
  by
Kimberlee French
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Business Management & PPC

Do’s and Don’ts: Understanding Amazon’s Updated Terms of Service

Amazon’s new terms of service for customer communication have created big opportunities for informed sellers, are you familiar with its changes and how they affect your Amazon FBA business? We’re here to make sure you’re up to speed with Amazon’s seller expectations and ensure you maximise the latest smart customer communication strategies available.

Posted on 
Oct 28, 2020
  by
Kimberlee French
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Industry News & Trends

Selling on Amazon: FBA Insights During the Covid-19 Crisis

The impact of the Coronavirus has been swift and far reaching, we are part of a moment in history that will shape how society lives well into the future. Aside from the obvious health issues, the economic impact will ripple for many years to come. How we do business globally is fundamentally changing and continues to evolve as the pandemic shows no signs of slowing. The impact of Covid-19 on the retail industry has been like no other.

Posted on 
Oct 21, 2020
  by
Kimberlee French
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Launching & Listing Optimization

How to Add Video to Your Amazon Listing

Amazon has launched a new feature where you can add a video to your Amazon product listing which will help your business increase sales conversion. According to recent statistics, 45% of people watch more than an hour of Facebook or YouTube videos a week, and 51% of marketing professionals worldwide name video as the type of content with the best ROI.

Posted on 
Oct 6, 2020
  by
Kimberlee French
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Amazon Business Strategy

Amazon FBA Success Stories: Expert Advice for Newcomers

We did an experiment recently, we asked our highest achieving sellers how they got to where they are today and what their advice would be to fledgling Amazon sellers. The results were inspiring.

Posted on 
Sep 30, 2020
  by
Kimberlee French
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Launching & Listing Optimization

Craft the Perfect Amazon FBA Listing with ZonGuru’s New Listing Optimizer Tool

Don’t allow poor listing copy to drag you down! ZonGuru has supercharged the Listing Optimizer tool to make crafting listing copy and keyword placement a breeze.

Posted on 
Sep 9, 2020
  by
Kimberlee French
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Product Research & Sourcing

ZonGuru Niche Finder vs. Jungle Scout Opportunity Finder

An honest, head-to-head comparison of two Amazon product research tools. Which tool cuts through research overwhelm and delivers killer results every time?

Posted on 
Aug 19, 2020
  by
Kimberlee French
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